About Deirdre

Deirdre A. Lopian is an award-winning public relations, social media strategist, and marketing thought leader boasting an impressive track record across varied sectors including healthcare, lifestyle, sports, entertainment, and hospitality industries. Her passion is helping brands leverage the power of digital storytelling by blending PR, marketing, and event initiatives into integrated communication strategies unique to their business goals.

She’s been fortunate enough in her career to develop and execute memorable large-scale campaigns and events for iconic brands including Live Nation, WWE, HBO Sports, UFC, Miss America Organization, Feld Entertainment, and the NHL.

Deirdre’s belief that we create our opportunities, along with her transferable skill set has allowed her to have a non-traditional and successful career path. Throughout her career, she has held pivotal leadership roles across various industries including healthcare, sports, entertainment, and hospitality, driving strategic growth, fostering innovation, and delivering measurable success. She has built high-performing teams, led transformative initiatives, and elevated brand visibility, reputation, and profitability across her projects. She has also served on executive boards for a regional chambers of commerce and the Public Relations Society of America New Jersey Chapter, where her expertise helped drive growth, revenue, shape industry standards, and enhance community engagement.

As a natural connector, she leverages the power of social media to build and maintain a global network of both professional and social relationships with industry experts, C-suite executives, renowned brands, thought leaders, key influencers, rising talents from diverse sectors including media, technology, healthcare, politics and entertainment.

Outside of work, she is committed to a health and wellness lifestyle. She’s recently lost over 80lbs and boasts a 207lb deadlift and 100lb bench press. 💪

Awards & Recognitions

Board & Leadership Roles