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Deirdre Lopian is an award-winning public relations, social media strategist, and marketing thought leader boasting an impressive track record across varied sectors including healthcare, lifestyle, sports, entertainment, and hospitality industries. Her passion is helping brands leverage the power of digital storytelling by blending PR, marketing, and event initiatives into integrated communication strategies unique to their business goals.

She’s been fortunate enough in her career to develop and execute memorable large-scale campaigns and events for iconic brands including Live Nation, WWE, HBO Sports, UFC, Miss America Organization, Feld Entertainment, and the NHL.

Her belief that we create our opportunities, along with her transferable skill set has allowed her to have a non-traditional and successful career path. Her leadership roles and achievements range across various industries and sectors.

As a natural connector, she uses the power of social media to build and maintain her digital Rolodex of both professional and social relationships with brands, thought leaders, key influencers, and talented professionals all over the world.

Outside of work, she is committed to a health and wellness lifestyle. She’s recently lost over 80lbs and boasts a 207lb deadlift and 100lb bench press. 💪

Leadership Awards & Highlights

  • Pyramid Award – Events – She Had No Business Book Launch, Public Relations Society of America NJ Chapter

  • Leadership Award -Chair, Young Professionals Group for Greater Monmouth County Chamber of Commerce, 2014

  • Recognized as Top Women in PR Who Lead, Inspire, and Build Successful Brands by Women in PR North America, 2017

  • PresidentPublic Relations Society of America – New Jersey Chapter

    • Founder/Chair– Communications Committee (2018-2021)
    • Co-Chair– Pyramid Awards (2017-2022)
    • Senior Pros Committee ( 2017-2019)
  • President – Young Professionals Group – Greater Monmouth County Chamber of Commerce (2010-2014)

  • Founder/Co-Chair – Young Professionals Committee – Northern Monmouth Chamber of Commerce (2014-2015)
  • Board of Directors – Public Relations Society of America NJ Chapter (2017- present)
  • Board of Directors – Greater Monmouth County Chamber of Commerce (2010 – 2014)

Passionate – Dedicated – Professional

Career Highlights

Pioneered the multi-day New Jersey Integrated Mental Health Conference (NJIMHC), overseeing planning, execution, and measurement. Partnered with stakeholders to create goals, mission, theme, procure speakers, and agenda alignment.

Spearheaded branding, PR marketing, and event initiatives to launch various brands including two minor league hockey teams, two independent films, regional cancer center, upscale restaurant and nightclub, and local fitness center.

Contribute to high-profile industry blogs including Ragan PR Daily, Spin Sucks, and Muck Rack

Vision – Collaboration – Results

DLPR Case Studies

Explore our case studies to discover how DLPR’s innovative strategies and expert execution have driven success for our clients.